Bottom line: This is a very ambitious set of claims and propositions covering vast areas of brain processes, marketing and consumer behavior. It is over reaching and implausible. However, it is also very appealing in the comprehensiveness of the model and it’s reported conclusions which support current marketing beliefs and perceived everyday experiences. It proposes […]
Whereas these experiments do not directly witness on the effect of music on human evolution, they testify to several fundamental problems. First, every cognition or a piece of knowledge contradicts to inborn instinctual drives to some extent (otherwise instinctual drives would be sufficient for making decisions involving this cognition; this cognition would not be useful […]
Dopamine acts primarily as a neuromodulator, potentiating or attenuating synaptic transmission of classical neurotransmitters. At the level of the striatum, it stimulates dopaminergic receptors that are located near glutamatergic fronto-striatal and thalamo-striatal synapses, thus modulating information flow through fronto-striato-thalamo-frontal loops.
The core (false) promise of all magical beliefs is everyday language-based “Mind over matter.” and “Action at a difference.” Praying, to some god, is just subjective reports of individual experience. So is voodoo, belief in the tooth fairy, belief in free will, philosophy, etc. Well, philosophy is just more of the same. It presumes that […]
This is THE fundamental system for all behavior “seeking/craving/getting ” behavior and all business, duh. “…dopamine may act as a filter for selecting particular inputs, and thereby exert selective effects on corticostriatal inputs that underlie various behaviors.” The novelty response of DA neurones habituates rapidly when a sensory stimulus is repeated in the absence of […]
Babies perk up to sounds of ancient hazards By Bruce Bower Babies have an ear for primeval dangers, a new study suggests. “There is something special about evolutionarily threatening sounds that infants respond to, By age 9 months, infants pay special attention to sounds that have signaled threats to children’s safety and survival throughout human […]
The Stress-Response Cycle The human stress-response cycle is a complex neuroendocrine response triggered by perceived or real threats from the environment or internal stimuli. The sympathetic nervous system and the hypothalamus-pituitary-adrenal (HPA) axis are primarily responsible for the physiological changes associated with a stressful state (Selye, 1937). The initial catecholamine response triggered from the sympathetic […]