The production of public goods. Public goods are products manufactured by an individual that can then be utilized by the individual or its neighbors. The public goods produced by the microbes can be used by all, even the individuals who are not themselves producers. Since production comes at a metabolic cost, and thus a cost […]
“…differences in the morphology, or shape, of our brains are mirrored in differences in the way we consciously experience and apprehend the world, including our own brains and bodies. “ excerpted from Scientific American article In other words, the thicker the SPL cortex, the faster two interpretations switch back and forth. It is known from […]
Good video introduction to neuromarketing. Wave of the future.